The Zing Trofeo Abarth 500 GB have been invited to La Dolce Vita; an event celebrating the very best of the Italian way of life.

‘La Dolce Vita, the annual London lifestyle event and celebration of everything we love about the Italian way of life is returning to London for its sixth edition in a brand new venue: the Business Design Centre in Islington. From March 11-14, 2010 it will yet again feed the UK’s appetite for all things Italian from food and wine to design, travel and property.

La Dolce Vita is the first of several events that the Zing Trofeo Abarth 500 GB will attend as part of the strategy to bring motorsport outside the racetrack. What better way to celebrate the long standing traditions of the Abarth brand than to be part of an Italian showcase.

La Dolce Vita 2010 will have something to inspire every passionate Italophile in the land. Expect to find dazzling new holiday destinations, some stunning homes, the latest cutting edge design and, of course, a focus on the mouth-watering food and drink for which Italy is so well loved the world over. Highlights of the show include celebrity chef masterclasses, wine tastings and demonstrations by some of Italy’s top artisan food producers. It is sure to be a must-see show for anyone passionate about discovering the new Italy.

To find out more and to buy tickets, visit the Official Website – http://www.ladolcevitaevent.co.uk/2010/